BATH, England—Following the success of tokidoki x Lovehoney - The Official Pleasure Collection Series 1 and Series 2, Lovehoney is delighted to announce that they will be launching the brand new series of tokidoki x Lovehoney mini vibes at the upcoming ANME show in Southern California.
“We always get a great reaction to our tokidoki x Lovehoney toys and with these brand new mini vibes being so different to the Series 1 and Series 2 collections we think they will also attract a lot of attention especially with those retailers having Halloween festivities in mind!” Kate Hodgson-Egan, U.K. and U.S. Sales Manager said. “Not only will we be promoting the fantastic new range of mini vibes at the ANME show but the impressive range of POS that will increase sales and encourage footfall into stores—we are really proud of what we’ve created for tokidoki x Lovehoney and we can’t to show off the brand new series and supporting POS. See you there!”
A slightly different twist to the unicorn, rainbow and bunny emblazoned toys, the new range incorporates skeletons, skulls and a Dia de los Muertos-inspired vibe. The six bullet vibrators have been designed to cater for the Halloween and Day of the Dead festivities in October and November—though the colorways mean that they will prove popular all year round.
tokidoki X Lovehoney - The Official Pleasure Collection is a fun, colorful collaboration between the British sex toy retailer and manufacturer and the cult fashion-forward brand established in Rome. The range features bullets, vibrators and male strokers emblazoned with ‘kawaii’ style characters, that has proven especially popular with the 18- to 25-year-old demographic.
A supporting range of eye-catching and colorful POS has been designed with that all-important stand out factor to complement the collection. The pack consists of shelf wobblers, a header, footer, bus-stops and two shelving units for tester products. Once assembled the unit can hold the range in its entirety but retailers have the option to tailor the display as to what fits their product offering.
ANME will be attended by International Sales Managers Jim Primrose, Kate Hodgson-Egan, and Sales Manager Sabrina Earnshaw.
tokidoki X Lovehoney - The Official Pleasure Collection Series 3 will be showcased at booths 55-57; if you would like to arrange a meeting with Jim, Kate and Sabrina from the Lovehoney trade team at ANME on July 16-18 then email [email protected] or visit LovehoneyTrade.com for further information.