LONDON—Lovehoney executives Sabrina Earnshaw and Kate Hodgson Egan have returned from a busy trip to Florida to showcase Lovehoney’s latest ranges at an industry trade show.
The highlight of the tour was the new Fifty Shades of Grey Official Pleasure Collection 24 Days Countdown Calendar that consists of Lovehoney’s best-selling products from its Fifty Shades of Grey collection. The company reports sales of more than three million units to date. The calendar contains six different products for women, six for men, six for couples and six for couple’s bondage.
Presented in a 24-window calendar, Lovehoney said it also offers a saving of 35 percent on the bestselling products' original RRPs.
The Lovehoney sales manager Earnshaw said she was pleased with the reaction in Florida.
"From the concept to the design to the savings, we think there’s a definite market for this Fifty Shades of Grey collection,” Earnshaw said. “We have seen that bundles and packages are proving popular with customers and thought this would be a great way to tie up the huge variety within the Fifty Shades range into an easy to gift and enjoy package.”
For more information on the Fifty Shades of Grey Official Pleasure Collection 24 Days Countdown Calendar, email [email protected] or visit lovehoneytrade.com.
