CYBERSPACE—Sexual wellness hub Kinkly.com has announced an exclusive retail partnership with manufacturer Odile Toys for the launch of its new Butt Plug Dilator.
The Odile Butt Plug Dilator will be available for pre-sale orders in the Kinkly shop through July 31. Beginning with its official release date of August 1, the product will be available exclusively through Kinkly's online shop through August 31.
Odile Toys' new product launch and partnership with Kinkly will include a series of educational articles about anal play prep and anal dilation, along with marketing efforts across Kinkly's social media and email channels.
“We are so excited to partner with Odile Toys to launch a new product,” said Tara Struyk, co-founder and editor-in-chief at Kinkly. “It's new territory for us, but we think the product is a great fit for our curious and adventurous audience and something really unique in the market."
Ben Jay, inventor of the Odile Butt Plug Dilator, describes the Odile as a beginner-friendly dilator designed for easy insertion. The product promises safe, gentle and pain-free dilation that works for newbies and advanced users alike. It features a 1-inch (2.5 cm) wide shaft with a rounded, profile tip end to ease insertion, medical-grade silicone exterior, and flared, wide base to remain safely anchored outside the anus.
Once inserted, users can turn the black key located at the product's base, which slowly increases the girth of the shaft millimeter by millimeter. The shaft can be increased to reach 1.5 inches (3.9 cm) of girth at the user's preferred pace, which Jay says is pertinent to comfortable, pleasurable anal sex. Because it increases by 1 mm increments, the product essentially offers 10 different size options in one toy.
“By turning Odile's black key, you have 100 percent control of the shaft’s girth” said Jay. “This safe, gradual and precise anal dilation is the best way to prepare for butt sex.
“The Odile Butt Plug Dilator is the only device on the market with this innovative feature and is proudly made in California,” he added. “It’s like having an entire anal training kit in one device!”
Kinkly says its partnership campaign with Odile Toys will focus on introducing consumers to anal play and educating them on avoiding painful experiences, with the Odile Butt Plug Dilator serving as an option for anal play prep.
“There is so much innovation happening in the market right now and Kinkly has a unique platform to help new companies and products get the word out,” said Struyk. “Our team has been doing this for advertisers for years, but a launch is such a fun and exciting thing to contribute to. We really threw ourselves into it, especially since the Odile Toys team is very committed to their vision and passionate about their product. We hope to be able to do this again for other pleasure manufacturers very soon.”
For more information on Kinkly.com or the Odile Butt Plug Dilator, contact [email protected]. Follow Kinkly on Instagram @Kinkly_com and Odile Toys @OdileToys.