HIGHTSTOWN, N.J.—East Coast News (ECN), along with International Video Distributors, are giving back this November through its Movember initiative.
“We are asking our friends and partners to join our effort in this great cause!” said Anthony Pingicer of East Coast News. “Men’s health is in a crisis with prostate cancer rates set to double in the next 15 years so we are joining together with the Movember Foundation to raise awareness and call attention to the steps men can take to reduce their risk and battle this growing health crisis!”
Members of the industry are invited to participate in No-Shave November, by ditching the razor and pledging donations for the Movember Foundation.
IVD|ECN staff members will refrain from shaving for the month, raise funds and donate proceeds in an effort to raise awareness for prostate cancer and men’s health. The Movember Foundation offers services for men, which includes education about prostate cancer, testicular cancer, suicide, advocating for men’s prostate health, supporting medical research and more.
As part of Movember, ECN’s Peter LaMantia will shave the beard he has been growing for the past 10 years so Movember starts off with a clean slate.
“I am very fond of my beard so I will definitely miss it when it’s gone, but raising awareness of prostate cancer is very important to me personally and to a lot of people who have been impacted by cancer in its many forms,” LaMantia said.
Bathmate and Classic Brands have also joined in the fight this month by providing shaving essentials to participants of IVD|ECN’s Movember Initiative.
Be sure to check out ECN’s Twitter, Instagram and Facebook throughout the month to follow along with their progress. If you’d like to contribute to the cause, please contact your IVD|ECN representative.
For more information on East Coast News, visit ECN.com.
