POMPANO BEACH, Fla.—This year, Desire by Swiss Navy, and the women behind its creation, are recognizing World Health Day.
M.D. Science Lab, maker of the Swiss Navy brand, released its award-winning Desire by Swiss Navy collection in 2021 and since its release, the female-focused product line has been one of Swiss Navy’s bestselling collections, setting new sales records with its products and formulas, all uniquely created to support female intimate wellness and sexual health.
On April 7, 2023 (today), World Health Day will focus attention on global wellness. The day was created by the World Health Organization (WHO) to celebrate its founding date in 1948.
Last year, to commemorate this important date, Swiss Navy launched its Desire Wellness Center. This year, it has added additional features to help retailers with training and support. One addition focuses on mental wellness tips, while another offers advice on how sales staff can interact better with consumers.
“While being a part of designing a collection of products that support female intimate health has been incredibly rewarding, it means more to me and our Swiss Navy team that we’ve been able to provide our retail partners with items that are much needed within this space. The success of our Desire collection sales makes all our efforts worthwhile,” said Briana Watkins, ACS, M.D. Science Lab’s VP of sales and marketing. “For the past year, our online Desire Wellness Center has provided thousands of retail staff with information, training, and sales tips. Of course, we wanted to do more. So, in celebration of World Health Day 2023, we added new knowledge to support our retail partners throughout the year.”
Every day, people are more aware of their health and well-being. For that reason, wellness centers have become the preferred place for people who want to learn and improve via advice, research, and knowledge. The Desire Wellness Center’s continuous goal is to provide retailers and their staff with intimate well-being information to allow them to better serve their customers.
Swiss Navy’s goal is to cater to retailers’ overall needs in order to help them be as successful as they can be, and the feedback from the past year shows that the Desire Wellness Center has indeed become a valuable resource for retailers everywhere.
To visit Swiss Navy’s Desire Wellness Center, visit B2BSwissNavy.com/Desire.
For more information on all the newest products from Swiss Navy, contact a sales representative. To see the latest Swiss Navy product range, visit swissnavy.com.
Retailers and their staff are encouraged to sign up for free online certification training to become a Certified Swiss Navy Expert at swissnavycertifiedexpert.com.
For more information, contact [email protected] or visit swissnavy.com.
