PHOENIX—Entrenue has been named exclusive distributor of Migliori, a new premium silicone-based lubricant enriched with vitamins for a smoother, more nurturing glide.
Targeting the luxury market, Migliori offers a high-end alternative to traditional silicone lube and is strategically packaged to appeal to shoppers seeking a sleek, modern look and a silky feel.
“We are excited to welcome Migliori to the Entrenue family and bring our customers a new, modern option for silicone lubricant,” Entrenue CEOwner Joe Casella said. “Entrenue is known to be extremely selective with our lubricant choices and Migliori stood out thanks to its special formulation, unique feel and eye catching packaging. From the ingredients to the silver drop-shaped bottle, everything about this lubricant is high-end and we believe our customers will be impressed by its high quality ingredients and luxe look.”
Made proudly in the U.S., Migliori contains vitamins A, B6, D, and E and offers a non-greasy texture that dries clean with no residue and leaves skin feeling soft. This scentless, tasteless and non-staining formula has also been doctor-endorsed for vaginal dryness; the brand’s clever site also recommends using Migliori for a variety of health and beauty benefits, including chafe-prevention and taming flyaway hairs.
Migliori is packaged in a sleek teardrop-shaped bottle featuring a pump-top dispenser and a silver cap that catches the light. This packaging was chosen specifically to reflect the product’s high-end sensibilities and displays beautifully in stores, making it easy to merchandise in almost any section. This thoughtful design also allows users to leave it out in the open, on nightstands or bedsides, confident knowing it could pass for luxe bodycare as easily as it could intimate lubricant.
Available in two sizes, Migliori retails at $17.95 for 30ml and $31.95 for 100ml.
To view Migliori and the rest of Entrenue’s newest catalogs, visit Entrenue.com.