ATLANTA—OneUp Innovations Inc., the manufacturer of Liberator, announced it has filled a key position and hired Brett Richardson for their International Business Development division.
Liberator hired Richardson in an effort to expand their presence in the international markets. Richardson joins the premiere sexual wellness brand after recently completing the Global Partners MBA degree program at Georgia State University. During the program he traveled to Brazil, China and France to gain firsthand knowledge in how business is conducted in various countries.
“Richardson will employ an aggressive growth strategy in markets outside of the United States,” said CEO Louis Friedman. “The international demand for our products has created a strategic need to bring someone like Brett aboard for growing our business presence overseas.”
Richardson will work closely with Liberator’s existing network of overseas international sales agents to extend brand awareness. He will also be instrumental in steering international sales, developing new business relationships, and supporting the current client base of retailers and distributors for Liberator.
“Brett has a track record of success, and we are fortunate to have someone of his calibre. We are excited to welcome him to the Liberator family,” said Friedman.
Brett will be based at the Liberator corporate office in Atlanta and will work with representatives worldwide. He has a bachelor’s degree from Georgia State University and an MBA from J. Mack Robinson College of Business at Georgia State University. Brett Richardson can be reached via email at [email protected].