TORONTO—BMS Factory won the Best Luxury Product Line award for its new Swan Squeeze range at the recent eroFame show.
Swan Squeeze, the newly appointed Best Luxury Product Line, is a new concept in the luxury toy field. To operate each of the three designs, users just need to squeeze the sides. The more they squeeze, the stronger the PowerBullet vibrations are. The Curve and Kiss designs are single vibration point toys while the Hug is a dual vibration point style. Each design may either be handheld or grasped using the thighs for hands-free enjoyment. Currently, Swan Squeeze is offered in Swan’s signature pink color and a new, rich teal. All styles are waterproof and fully submersible, made with a virtually seamless silicone finish and are fully rechargeable.
In addition to the new Swan Squeeze line, BMS Factory also showcased its Wonderlust line, a more affordable vibrator range with luxurious features. It is one of the first products from BMS Factory to offer a lot of what its high-end brands do at lower-level prices. Currently featuring 3 different designs, Harmony, Serenity and Clarity, all styles have a soft, smooth silicone finish with strong vibrations, easy to press button controls with LED indicators, 20 vibration function presets and a favorite function memory. Each design is also rechargeable and water-resistant.
Further on display was BMS’ long-time best selling brand, Simple & True with a new facelift and new items. Most well-known for its affordable toy cleaner, it has since added a line of massagers and vibrators under the brand name.
Among them are the Charmer Wand—a powered massager offered in pink, purple and teal with 3 strong speeds and a soft, flexible head, and the Roller Balls (in pink and purple)—an easy to use glove massager with metal balls at key points along the palm to offer an incredible massage experience.
For stores wishing to promote each of the brands mentioned here, BMS has prepared an in-store product display for each which comes with everything needed for a stand-out, interactive presence. Follow the links below for more information on each brand and its corresponding displays.
For more on Swan Squeeze, visit here, for Wonderlust click here and for Simple & True, visit BMSFactory.com for updates.
