SHERMAN OAKS, Calif.—Baci Lingerie has announced the winners of the Dreams Retail Display Contest. Baci retail partners Adult World, Fantasy Gifts, and Spice Lingerie garnered the winning votes from Facebook fans. The submissions required the stores to create and submit eye-catching Halloween displays featuring Baci Lingerie’s Dreams Collection of sexy bedroom costumes.
The contest enlisted the participation of each Baci retail partner store, which entered the contest by creating fun, eye-catching floor displays within their stores. Retail partners were encouraged to embellish their display submissions with Baci accessories such as gloves and hosiery. Contest participants also utilized exquisite handmade Italian Masquerade Masks, which feature Swarovski crystal embellishments, and Baci’s award-winning selection of Eyelashes, which are also a wonderful addition to any lingerie and costume selection.
Baci Lingerie invited fans of each retail store to its Facebook page to enter votes for their favorite display, by liking their preferred photo until 11:59 p.m., Oct. 31.
“The Baci Lingerie Dreams Display Retail Contest on Facebook was a great way to engage our retail stores and their customers in a way that exemplifies the power of social media,” says Baci Social Media Manager Veronica Rajadnya. “The entries for the contest were as creative and evocative as the line itself, and we saw an exciting amount of participation from our followers. Great work to all of the stores that entered, and congrats to our winners!”
A range of prizes will be awarded to the winning retailers, including cash, merchandise, and an HDTV. First place in the contest was Adult World; second place was Fantasy Gifts; third place was Spice Lingerie.
“The Baci display contest was a big success! I know myself and our sales staff were all extremely excited to take part in such a great event,” says Adult World’s lingerie buyer, Eric Morrow. “We have definitely seen an increase in sales, especially from the Dreams line. I will continue to keep Baci as a highlight of our stores!”
The Dreams Collection features luxurious, titillating costumes perfect for roleplay scenarios both in and out of the bedroom, including nurses, flight attendants, schoolgirls, police, and more.
Baci Lingerie prides itself on the fine fabrics and flattering styles utilized in all its styles, designed to compliment every woman, enhancing her innate and unique sex appeal. The brand continues to evolve with new collections and designs, including its plus size collection, which encourages women of all shapes and sizes to embrace their sexy side. Baci is transitioning all styles in the Dreams Collection to include Diva (1X-2X) and Queen (3X-4X) sizing.
Baci Lingerie is now available in the US market through XGen Products. For more information about Baci’s American sales, please contact [email protected] or call (877) 450-XGEN (9436).
