NEW YORK CITY—Amina's Pouch is now marketing its flagship product, the Ervah pleasure product storage pouch.
The Ervah is a flexible, velvet bag designed for storing sex toys in a discreet manner. Available in red or pink, the Ervah offers three compartments to fit pleasure accessories of all shapes and sizes, and is secured with an exterior zipper that opens like a book to reveal its secret sections.
An opaque, hidden toy pouch forms one half of the Ervah and fits medium- to large-sized vibrators and dildos, holding them securely with three stretchy Velcro straps. The Ervah's other half contains two additional, smaller compartments: an opaque pocket and a mesh pocket, both sized for storing butt plugs, chargers, batteries, condoms and lube.
The Ervah measures 7.3x10x3 inches (19x26x8 cm). All pouches are packaged with a drawstring bag sleeve and merchandised in a black, magnetic and foldable box.
Traci, the founder and owner of the Amina's Pouch brand, said she was inspired to create the Ervah after initial disappointment with the make-up and drawstring bags currently on the market for pleasure toy storage.
“My brand is not only to make your sex life discreet; it's also about valuing yourself,” said Traci. “We spend hundreds of dollars on a good vibe and throw it in our panty drawers or Ziplock bags. We need to start taking better care of our products.”
After several visits from nosy family members who rummaged through her night stand, Traci realized she needed better sex toy security than what her bedside drawer could provide. She wanted the sex toy bag that fit her desire for a high-end bedroom experience, and thus Amina's Pouch was born.
“First and foremost, I am a sex positive brand,” assured Traci. “Sex should be something that you enjoy. When you bring luxury to your sexual experience, it excites you.”
"Ervah" is a term chosen by Traci for its sensual meaning relating to nudity and exposure.
“Of course, one pouch isn't going to house all of your items, but you can create multiple experiences,” said Traci. “One pouch can be for anal sex, one pouch can be for penetration, one pouch can be for clitoral stimulation, and one pouch can be for condoms. The possibilities are endless.”
Interested wholesalers can fill out an inquiry sheet on the Amina's Pouch website at Aminas-Pouch.com/Catalog or email [email protected].
Those interested may follow Amina's Pouch on Instagram and Twitter @AminasPouch.
