LOS ANGELES—The buzz is growing over the hot new board game enticing couples and vendors alike: XXX Truth or Dare.
The energetic startup producing the sophisticated, high-class game attended the XBiz show merely to dip its toes in the water and test the market, but ended up selling orders for nearly 75 percent of its entire inventory and immediately restocking.
The company was ecstatic about the response from attendees and exhibitors, which far exceeded its humble expectations.
“We can’t begin to describe the interest we have gained from XBIZ 2012. Our goal was to present our products, gain exposure and to get a feel for the market for a better understanding of the requirements of distributors and retailers. We ended up taking orders for the games and also securing international and national distribution links, while in talks now for exclusive European and Australian distribution with two very prominent companies” said Sean, director of XXX Truth or Dare.
The company is looking forward to supporting new distributors and retailers interested in diversifying their inventory with the games. Vendors loved the fact that the game brazenly instructs the players to participate in the action, instead of sitting around the table harmlessly flirting like other market entries.
The large 24-inch by 18-inch board size featuring quality alluring graphics proved engaging to players. Retailers also liked the ability to order different versions of the game to target specific demographics. In addition to the flagship XXX Truth or Dare for straight couples and singles, the expo gave the company a vehicle to introduce the all new Just for Girls (lesbian) and Men Only (gay) versions of the game.
“These two games had yet to be seen by the market or the consumer, so we were very interested on the feedback. Our gay game XXX Truth or Dare-Men Only especially drew a lot of attention and was one of the key points in taking sales at the expo. This showed us that offering a complete ‘suite of games’ for all sexualities was critical to our success and that the people in the know saw the potential for sales and growth in having these products as part of their inventory,” continued Sean.
Industry legends Ron Jeremy, Misty Stone, Alec Knight and James Bartholet were also on hand at the booth to show their enthusiasm and support for the game, sharing spicy anecdotes from late night sessions. All guests walked away with a XXX Truth or Dare sponsored carry bag, samples and offers. Needless to say, having now seen the success of hard work and innovation, The Canadian-based manufacturer will continue to strongly market their brand and range of adult games to consumers while supporting their new distributors and developing even more sexy games for all.
XXX Truth or Dare can be found at XXXTrutOorDare.net. For wholesale purchasing and business inquiries, contact [email protected].
