Bristol, Pa.—XGen Products, the distributor bridging the gap between adult-oriented products and the mainstream retail world, is proud to announce a new deal to distribute the complete K-Y brand of personal intimacy products. The K-Y family includes lubricants in the Sensual Silk and Sensual Mist lines; products in the new INTENSE and Yours+Mine lines; vaginal moisturizers Liquibeads and Silk-E; and the Touch Massage line. This new sales and distribution deal is for national wholesale opportunities, including but not limited to adult brick-and-mortar stores and retail chains.
“Thanks to a massive and loyal fan base, Johnson & Johnson’s K-Y brand is hugely recognizable across the globe,” says XGen Sales Manager Andy Green, noting the company’s massive merchandising and promotional push over the past decade.
“We’re privileged to sell the full-line of KY products, and we’re excited for the opportunity to expand the brand’s presence in the adult spectrum,” adds Green. “Having a K-Y display right near your register is a fantastic upselling opportunity. Store buyers will want to educate their staffs to suggest the K-Y line of products to consumers purchasing adult novelties and DVDs, especially.”
All K-Y products are available for wholesale purchase through XGen. Andy Green can be reached at (877) 450-9436 or [email protected].