NAPA, Calif.—Industry pioneer Vibratex will celebrate 30 years of leadership during the ANME show this weekend.
“We are looking forward to celebrating with long-time friends, retailers and business partners at the show,” said Shay Martin, vice president of Vibratex, the long-time industry leader in ergonomically superior toys crafted in Japan.
As one of the first toy makers, Vibratex can look back on key milestones:
1983: Introduced advance-motion toys crafted in Japan to fit women’s bodies
1998: The Vibratex Rabbit Pearl starred on Sex and the City
2000: Saved the Hitachi Magic Wand from disappearing from the U.S. market
2013: Saved the Magic Wand again, this time with updated branding and packaging
As an artisan maker of carefully crafted products that pleasure more people, Vibratex has played a leadership role for decades, pushing the adult toy industry toward adopting higher standards of materials and product durability.
“We are proud to have set a standard for quality that other brands aspire to achieve, in terms of better materials and toy durability,” Martin said. “We’ve also evolved our offering over the last 30 years to the point where our toys represent the very best in ergonomics. We are frequently told by our customers that our products have unique, subtle differences that provide more pleasure to users.”
The company is looking forward what’s next, working with industry partners.
“We’re excited about our updated range of Vibratex toys, which still come to us directly from our partners in Japan, giving them an undisputed advantage in advanced motion and power, quality and durability,” Martin said. “Also, we just completed an up-date of the Magic Wand, the therapist-recommended vibrator consumers love to rave about, and we are thrilled about the very positive response from consumers and retailers to that product.”
Vibratex products and the latest-generation Magic Wand will be on display at the
Vibratex booths, 19 and 24, in the ANME tent, July 13-15. They can also be viewed on
Vibratex.com and the new consumer website MagicWandOriginal.com.
For more information, contact Vibratex at [email protected] or (800) 222-3361.
