LOS ANGELES—The Screaming O is set to unveil a selection of new product series as part of its top-selling Screaming O and award-winning Studio Collection lines at the upcoming eroFame Show Oct. 3-5 in Hanover, Germany.
The expanded product collections feature new innovative mini vibes and “sexcessory” designs with matching merchandising kits customizable to fit every international retailer’s unique needs.
“The Screaming O is dedicated to promoting the brand’s trademark fun and flirty attitude while expanding our reach within the European market, and these new product debuts and merchandising plans were designed to leave a lasting impression,” The Screaming O partner Keith Caggiano said. “The team looks forward to connecting with our supporting distributors and retailers overseas and showcasing our latest product and promotion innovations!”
The Studio Collection of sexcessories cleverly disguised as cosmetics has expanded with three new additions as part of every woman’s makeup kit and stylishly fashioned into an object of her desire. A new informational slatwall plan-o-gram and high-impact signage designs also will share the spotlight at The Screaming O booth.
The Screaming O’s namesake collection will feature new innovative vibe designs and merchandising opportunities that will keep men, women and couples coming back for more.
The dynamic booth design will feature brand new countertop displays and slatwall plan-o-grams that highlight the Screaming O and Studio Collection product lines making it even easier to convert curiosity into sales. With product descriptions and clearly labeled categories on each unit, consumers can shop smart, buy happy, and head home excited.
“We’re focused on adding new products and merchandising methods to enhance the consumer experience,” Caggiano said. “We strive to create fun, lively products with matching marketing tools that our fans and supporters around the world have come to expect from us, because ‘It’s Always More Fun With a Screaming O!’”
The 2012 eroFame Show is a B2B trade convention scheduled Oct. 3-5 in Hanover, Germany, at the EXPO Fairgrounds. For more information, visit eroFame.eu/en.
For more information about The Studio Collection, visit ScreamingOStudio.com/.
For more information about The Screaming O, visit TheScreamingO.com.
