LOS ANGELES—“Come In Style.”
The slogan beckons as The Screaming O Studio Collection, the year’s most anticipated stylish personal sexcessory line, is officially shipping to distributors. After months of excitement, global premieres, and world-wide attraction this set of chic, sleek and discreet vibes and sexy extras disguised as high-end cosmetics are on the market in perfect time for Valentine’s Day sales.
“Pre-order sales have been so strong, we’ve already sold out of our first shipment and half of the second—before the products have even hit the shelves,” The Screaming O partner Justin Ross said. “The Studio Collection is a product line that no adult store can do without.”
Distributors, retailers and consumers alike have celebrated the news of the Studio Collection’s arrival, thrilled to have the show-stopping brand ready for purchase. The set of intimate accessories fashioned as lipsticks, mascara wands, makeup brushes, and accessories, have already made the mainstream media’s holiday gift guides across the country and now shoppers can take them home their own
“We are so excited about the release of the new Studio Line by Screaming O!” Honey’s Place Account Manager Laura Sweet said. “The response at the recent industry shows was so positive and we have had many clients anticipating its release. The products are cute, discreet and powerful and should make a great impact in the marketplace."
"I can’t wait for these to get on the truck!” Eldorado Account Manager Cherise Romero said. “I have several displays sold already and I’m anxious to start getting reorders. This Studio Collection is going to be a great success!”
The complete Studio Collection includes a Lipstick, Mascara Wand, and Makeup Brush vibrator; a matching cooling and warming intimate enhancement balm encased in an eye shadow compact; clitoral stimulation gel in a cleverly chic lip gloss tube; a Sexy Secrets Makeup Compact with a hidden bullet vibe inside; and a portable makeup bag that holds the entire collection in one discreet purse.
“Each item offers a completely unique extrasensory experience that was tested and appraised by members of the fashion world and beyond,” The Screaming O representative Conde Aumann said. “Now retail outlets everywhere can invite women across the globe to Come In Style just in time for the most romantic of all holidays!”
The Studio Collection helps retailers around the world raise the bar by giving them the opportunity to market to a new class of female shoppers who are accustomed to the images, displays and packaging typically found in department stores. Using the promotional materials created by The Screaming O especially for The Studio Collection, retail stores can dramatically expand their mainstream appeal and attract the widest customer demographic.
The Studio Collection can be seen in its stylish entirety at the upcoming ANME Founders and XBIZ Retail shows, scheduled back-to-back Jan. 7-8 and Jan. 9-10 at the Burbank Marriott in Burbank, Calif.
To kick off the launch, adult boutiques in Montreal, New York City, Los Angeles and at the heart of Paris’ fashion district are celebrating The Studio Collection with Valentine’s Day inspired in-store premiere parties, planned as part of The Screaming O’s new retail store co-op program. This unique promotional plan allows retailers across the globe to host in-store events in their local areas and personally invite their own customers to Come In Style.
“The Studio Collection, with its co-op marketing plan and merchandising kit, has the ability to reach a broader customer base than has ever before been available to retailers,” The Screaming O partner Keith Caggiano said. “The Studio Collection attracts shoppers who’ve never before set foot into an adult boutique, giving them a new reason to step foot into these stores and see what’s new.”
For more information about the retail store co-op program, email [email protected].
The Studio Collection features high-impact showcase displays, high-fashion full-color signage, and beautiful in-store marketing accessories in its signature black, white and red metallic hues—each designed to evoke a mainstream department store feel. Immense time and effort was spent exclusively with women in and out of the beauty industry, whose critiques and suggestions helped assure each fashionable vibe, enhancement cream, and carrying case appeals to this targeted consumer demographic.
For more information about The Studio Collection, visit ScreamingOStudio.com.
