LOS ANGELES—Pleasure product powerhouse The Screaming O took home the Marketing Campaign of the Year Award at Wednesday’s 2010 XBIZ Awards show, taking home a trophy to match last year’s Sex Toy Manufacturer of the Year prize.
This award recognizes companies that use innovative, creative and effective promotional programs to spread their messages within the industry and beyond, through national events, advertising campaigns and other tactics unique to the company.
“All of us at The Screaming O would like to thank XBIZ for the honor of this award,” The Screaming O partner Keith Caggiano said.
This past year was filled with celebrity-endorsed publicity stunts, charitable fundraising and awareness, national reality TV product placement, and countless mainstream awards and accolades for best business practices and product quality. The Screaming O’s unique ability to penetrate mainstream media has helped catapult its status worldwide.
The Screaming O has received countless accolades within the industry for its high-quality production standards, innovative design and honorable business practices. Most recently, The Screaming O won StorErotica Magazine's 2007 “Innovator of the Year” award, and its flagship product, the Screaming O Vibrating Ring, was named “Best Product of 2008” by Women's Health Magazine. Additionally, the BigO vibrating erection band was named “Top Pick” by renowned sex educator Dr. Sue Johanson, host of the Oxygen network's popular Talk Sex With Sue.
For more information about The Screaming O, visit TheScreamingO.com.
