LOS ANGELES—Sportsheets International, an industry leader in the adult novelty business for more than 20 years and a pioneer manufacturer of BDSM products, got a big mainstream boost recently when their popular Keychain Whip was featured on the hit TV show Whose Line Is It Anyway?
The American spin-off of the British hit consists of a panel of four performers who create characters, scenes and songs on the spot, in the style of short-form improvisation games. Topics for the games are based on either audience suggestions or predetermined prompts from the host, who would set up a game and situation that the performers would improvise. The current show features A-list comedians and actors including Wayne Brady, Ryan Stiles and Colin Mochrie.
The show, which airs on the CW Network, consistently receives good ratings and is now in its 10th season, receiving around 1.5 million viewers every week.
During this particular taping, Molly Romeo of Holiday Products happened to be in the audience as the cast members performed a popular skit called "What's In The Bag?" during which they grab two purses from random women in the audience and use items from inside their purses to improv a skit. Like a true Sportsheets partner, Molly happened to have the Sportsheets Keychain Whip in her purse and it was gently rubbed on Wayne Brady's head.
"I was so thrilled when Molly told us that they had used one of our products in a Whose Line skit," said Julie Stewart, president of Sportsheets International. "The exposure for us was great, but what makes me even happier is the fact that someone like Molly, and industry insider who works for Holiday Products which carries thousands upon thousands of products chose to have a Sportsheets Brand product in her purse over the other 20,000-plus discreet sized items she could have had."
Molly Romeo, senior account manager for Holiday Products, also commented, "As a long time fan of the show I was so excited to be able to attend a live taping but had no idea that they were going to actually end up picking me to be in one of their skits. It was a hilarious skit and so great to see them use one of my favorite Sportsheets products on the show."
The Sportsheets Keychain Whip is a top selling product for the fetish manufacturer and comes in a number of different colors including black, purple, red, pink and green. They also come in assorted combinations of 12, making it an easy buy for retailers.
The full Whose Line Is It Anyway? episode can be viewed for free online by clicking here.
For more information on Sportsheets, visit their official website or follow them on Twitter and Facebook.
