HUNTINGTON BEACH, Calif.—Sportsheets International has recently redefined S&M, and a receptive industry has clearly taken notice. At East Coast News' 27th Annual Warehouse Show, Sportsheets Vice President Julie Stewart took home the Distributors’ Choice Award for Best New Packaging of 2011.
Sportsheets was honored with the award for creative and innovative new packaging design for its brand-new Sex & Mischief line of products. ECN customers apparently fell in love with the product/packaging, and the amount of orders placed at the show directly reflected their belief in the brand.
Technologically savvy customers also appreciated the fact that Sportsheets was on the cutting edge of modern-day marketing by adding QR technology codes on each Sex & Mischief package. These codes drive patrons to unique product-specific web pages at the Sex & Mischief site SexAndMischief.com.
ECN sales people are unanimously looking forward to this new brand of products with a high-end look and low price point. With all the buzz the Sex & Mischief line has been generating lately, it seems inevitable that soon everyone will be on board with Sportsheet’s new definition of S&M.
