LOS ANGELES—The Screaming O has contracted a noted molecular biologist to provide expert third-party validation as Phase 2 of its recent product materials verification and labeling initiative. This progressive campaign includes independent lab testing of The Screaming O’s flagship materials including SEBS and silicone for top quality control. With a third-party validator, The Screaming O boasts the most comprehensive campaign promoting responsible manufacturing of affordable sex toys.
The Screaming O has engaged Erika Batchelder, lab manager at a San Diego-based biotech company, to provide complete breakdowns and explanations of all resources related to safety, composition and production of the most common materials found in sex toys. Specalizing in potentially harmful compounds and toxicology, Batchelder brings a knowledge and a fresh perspective to an issue of interest to sex toy manufacturers and their consumers.
"In my daily work, I have learned a great deal about many of the chemicals we are exposed to and how potentially important levels of these compounds are on our health," Batchelder said. "I’m looking forward to educating the staff at The Screaming O while also helping to debunk myths and quell misinformation relating to the variety of materials found in popular sex toys for men and women."
In December 2014, The Screaming O contracted an independent laboratory to test each material in its catalog, including ABS, SEBS and silicone. The first testing phase revealed that The Screaming O’s SEBS and premium silicone are pure, nontoxic and body-safe, and the company has updated marketing, packaging, websites and more to amend any materials-related misinformation that may be circulating.
"It’s so exciting to have independent lab results, now with Erika’s valuable third-party validation, to further support our brand because The Screaming O proudly stands behind each of our products, and we want our customers and partners to feel confident to do the same," The Screaming O account executive Conde Aumann said. "Plus, we genuinely want everyone on the planet to have better, more satisfying sex and let The Screaming O be their guide—or at least their gateway!"
The Screaming O offers affordable "gateway toys" to consumers looking to try something new—often for the very first time—as well as more experienced shoppers working within budget. And all sex toy users deserve body-safe materials and quality construction, which is one of the reasons why The Screaming O remains committed to its materials testing initiative.
Batchelder incorporates a consumer mindset into her professional services to provide a well-rounded understanding of product materials, their components, and the requirements for a product to fall within the confines of the Consumer Product Safety Improvement Act.
"I have been a fan of sex toys for many years, and I have a lot of respect for a company that puts both pleasure and safety at the forefront," Batchelder said. "On the consumer level, safety and confidence relating to sex toys has so much to do with knowledge, and it’s up to manufacturers to provide that kind of information. And consumers deserve to know what they’re putting in and around their bodies, which is one of the reasons why The Screaming O’s testing and labeling initiative is so exciting."
As a lab manager, Batchelder tests the effects of a variety of potentially hazardous chemicals and compounds on cells’ normal functions. Using human cells grown in culture in a high throughput manner, her work helps clients determine the toxicity of a chemical or compound within a specific human cellular function.
Prior to her current position, Batchelder worked at the Massachusetts Institute of Technology doing a variety of molecular and cellular research with a special focus on cancer, and later at the Salk Institute handling human embryonic stem cell projects.
"I am incredibly excited to work with a sex toy company that feels so proud of and passionate about making products safe and effective for its end users," Batchelder said. "I help The Screaming O understand the results of their testing and how to make sex toys safer, in general, and I love knowing that I might have even the slightest influence on the quality of a sex toy line that has the potential to make many people happy."
For more information, visit TheScreamingO.com.
