Pleaser USA Inc. Introduces Bordello

ORANGE COUNTY, Calif. - Pleasuer USA Inc., the leader in sexy and alternative footwear, will present Bordello, the world's first burlesque footwear brand, at the International Lingerie Show, April 20-22, 2009 in Las Vegas.

The Bordello brand was launched at the appropriately named Bordello Bar in downtown Los Angeles on Feb. 7, 2009. L.A.'s own burlesque beauties La Cholita and Violet Valentine, who are also featured in the Bordello catalog, performed in Bordello footwear for an almost sold-out crowd. Masuimi Max, also featured in the Bordello catalog and featured in the February issue of Playboy magazine, made a special appearance in rhinestone-encrusted Bordellos to the delight of many fans and Pleaser USA customers.

"The event was very well received and gave our special customers and the burlesque community a sneak peak at the fabulous new Bordello collection," said Hillary Hunter, director of advertising and public relations. "Guests were in awe of the performers and their fabulous shoes!"

Encompassing wit, satire, comedy, and of course seduction, each burlesque performer adds pizzazz to their show with extravagant, over-the-top costumes featuring ornate detailing and vibrant colors. Many performers spend hours searching for the perfect shoes to go with their attire, and even once they find the perfect pair, most tend to add details such as ribbons, lace and rhinestones. As the modern burlesque movement takes the world by storm, Pleaser USA Inc. is filling the void for quality, innovative, ready-to-wear footwear for these vaudeville vixens.

Developed by Pleaser USA Inc.'s Director of Product Development Vanessa Erhardt, this one-of-a-kind footwear brand includes almost 100 styles of platform and non-platform shoes and boots available in more than 200 color combinations, as well as accessories for burlesque dancers and modern women seeking to add glitz and glamour to their wardrobe.

Bordello footwear is available in a variety of heel heights, ranging from 2 to 5.75 inches. Styles are gradually arriving at Pleaser USA's corporate headquarters in Fullerton, Calif., and all Bordello footwear will be available by the end of May 2009.

"Burlesque teasingly evokes intrigue, desire and passion, which Bordello achieves through its splashy, over-the-top designs," Erhardt said.

Bordello features elegantly ornate rhinestone covered uppers and/or heels, feather and flower detailing, tassels, glitter, sequins and other dazzling accoutrements, in addition to an enormous selection of vibrant colors to choose from.

For more information, visit PleaserUSA.com.