Pjur Group Wins at AdultEx 2012 in Australia

WASSERBILLIG, Luxembourg—The award for the best product in the Sexual Health & Wellbeing category at this year's AdultEx in Brisbane/Australia went to pjur group. The products of the classical line and the med line have made an impact inside and outside the erotic market and are synonymous with modern lifestyle and highest demands on quality.

“We are very proud of this award and the success of our products in the erotic market, but also in the mainstream market. Years ago, Australia was one of the first marketplaces where pjur could place their classical range in the health segment, and we have received positive feedback for our products in the Supportive Care segment, where pjur products are used to alleviate the side effects of cancer therapy, for instance. Together with our partner Calvista, we have been able to establish a strong network here,” says Alexander Giebel, CEO and founder of pjur group.

Apart from the classical product range, pjur also presented pjur Woman Toy Lube & Clean, the pjur Cult Ultra Shine Spray, and the new shop-in-shop displays at their fair stand.

It was the eighth time that pjur’s exclusive partner Calvista Australia Pty Ltd. invited its partners among trade members and producers to the AdultEx. Considered the most important B2B trade fair for the Australian market, AdultEx took place April 13-15 and once again attracted many international manufacturers to Brisbane where they could present their latest products and innovations to the interested trade audience. The organizers had invited all the major Australian retailers, who could be certain of comprehensive information on the latest products right at the fair stands or at the numerous seminars.

For more information, visit pjur.com.