Pipedream Refines BASIX to Benefit Retailers

CHATSWORTH, Calif.—Pipedream Products has released a new BASIX Rubber Works catalog for 2012 featuring a refined selection of the brand's best-selling SKUs. The 25-page catalog features more than 120 SKUs exclusive to Pipedream, paired down from the original 500 offerings.

The new BASIX catalog supersedes the 2010 "Made Fresh Daily" Basix Rubber Works catalog with an upgraded range of dongs, plugs, vibrators, and specialty items. As always, BASIX Rubber Works items are made of 100 percent phthalate-free PVC—the only Made in the USA, latex-free, hypoallergenic, and body-safe rubber on the market today.

"The BASIX brand is proof that not all rubber is created equal," Pipedream CEO Nick Orlandino said. "Made in the USA with Pipedream's state-of-the-art manufacturing equipment, this comprehensive collection is made from the best quality rubber and has something for everyone at a price that won't break your bank. We've included everything stores need to showcase the collection with plan-o-gram information to take the guess work out of merchandising!"

All BASIX dildos are packaged in discreet, unisex packaging that saves wall space and looks great in any store or website. The wide variety of BASIX sub-categories includes dongs, dongs with suction, double dongs, vibrators, specialty items, as well as anal and G-spot toys and the BASIX Universal Harness that's compatible with a wide range of BASIX dildos. BASIX's nine color options, which includes glow in the dark varieties, can be mixed and matched to arrange create eye-catching store displays.

Pipedream Products' dedication to retailers also brings Pipedream's expert merchandising team to retail locations for assistance with in-store training, plan-o-gram merchandising, and complimentary promotional materials and signage.

"We don't just make great rubber, we can deliver it as well," Orlandino continued. Retailers can expect prompt fulfillment of their orders with our 90 percent-plus fill rates, which are amongst the highest in the industry, and we have the capacity to fill any size order."

The new BASIX catalog can be downloaded directly from Pipedream's website.

To request a copy of the Pipedream BASIX Rubber Works catalog, and for more information about the award winning brands by Pipedream Products, contact your local distributor or email [email protected].