VISTA, Calif—Trojan Lubricants has unveiled a multimillion-dollar mainstream advertising campaign promoting the brand’s newest line of silicone lubricants, Paradise Marketing has reported. Set to debut on CBS, the three new ads will be on heavy rotation on TV’s most popular networks across the country and making history as the company’s first-ever primetime campaign.
“This is a historic ad buy never before seen in the adult product business and these three new TROJAN Lubricants varieties are expected to sweep the market,” Paradise Marketing CEO Dennis Paradise said. “This massive advertising campaign assures that this is a lube line that consumers will ask for by name and Paradise Marketing is proud to provide each variety adult retailers. Look out for three clever versions on rotation on primetime, late-night and even cable.”
Trojan Lubricants recently debuted three brand new lubricants each with a different formulation and silicone base to give couples unique sensations and continuous pleasure. The lubricants are all available to the adult market through Paradise Marketing.
Trojan Tingly Warmth Lubricant for a Crazy Sexy Feel features a blend of ingredients that gives couples an exhilarating tingle and pleasurable warming sensation. Continuous Silkiness Lubricant offers smooth and natural sensations while Arouses & Intensifies Lubricant indulges couples’ adventurous side with a smooth blend perfect for foreplay and sensual massage. The lubes, however, are not recommended for use with the Trojan line of silicone vibrators.
For more information about the latest from Trojan Lubricants, please visit TrojanLubricants.com/.
To stock Trojan lubricants, email [email protected] or visit ParadiseMarketing.com.
Paradise Marketing is the preeminent leader in the marketing and distribution of condoms, lubricants and other health-related items in the United States. Founded in 1978, the company markets the industry’s best-known and most-trusted brands globally and is proud to work with such brands as Vivid Condoms™, Astroglide™, Fleet™ enemas, Summer’s Eve™, Trojan™, Lifestyles™, Durex™ and others. Paradise Marketing’s staff collectively holds a half-century of industry experience with unique insight into sales and marketing of health- and sex-related disposable products.
