BATH, England—Riding a wave of success from their Motorhead collection of vibrators, Lovehoney upped the game with the debut of its Mötley Crüe collection at the ANME Founders Show, running now through July 19 in Burbank, Calif.
“We’re thrilled to be able to add some true rock icons to our catalogue with the Official Mötley Crüe Collection,” said Lovehoney's Sales Manager Sabrina Earnshaw. “The eight eye-catching vibes capture the style and sex appeal of the band perfectly and deliver the power and pleasure you’d expect from ‘The World’s Most Notorious Rock Band’.
“The toys are targeted predominantly at rock fans, but even those unfamiliar with the band are bound to enjoy them just as much thanks to the high quality, intense power and gorgeous designs,” she added.
The Official Mötley Crüe Collection comprises a set of eight powerful mini and midi-sized vibrators, emblazoned with the band’s iconic typography and distinctive artwork, as featured on classic albums Girls Girls Girls, Shout At The Devil, Too Fast For Love and more.
The deal was brokered by Global Merchandising Services, Inc.
“Global is excited to be rockin’ our clientele in such a fast growing industry. We like nothing better than making the fans happy… and we’re thrilled to be partnering with Lovehoney,” Global Merchandising’s Group Executive Chairman Barry Drinkwater said.
The range is available to pre-order now and will ship to retailers in September. Eye-catching point-of-sale materials are available and will also be previewed at the show.
The band—made up of Vince Neil (vocals), Mick Mars (guitar), Nikki Sixx (bass) and Tommy Lee (drums)—has sold 100 million albums globally, with countless sold-out tours, playing to millions of fans.
The ANME Show takes place at the Los Angeles Marriott Burbank Airport, Los Angeles on July 17-19 and will showcase the very best the pleasure products industry has to offer.
For more, visit Lovehoney.com.
