LipTrix—Lip Plumper from Shirley of Hollywood

LOS ANGELES - Shirley of Hollywood is proud to announce its all new LipTrix just in time for the holidays-a revolutionary lip plumper lipstick. Its patented Maxi-Lip ingredient stimulates and boosts collagen-building proteins that plump lips, increasing their volume. Apply alone for sheer color or as a gloss over lipstick. The luscious LipTrix comes in five shades: See-Through, Pink Satin, 24 Karat, Make-Out Mocha and Boy-Toy Berry, and is available for a suggested retail prices of $16.95-similar products from Victoria Secret, Sephora, and Estee Lauder range from $20.00 to $30.00

LipTrix Important Information/Selling Tips:

  • Packed with Vitamin E Filling Spheres that moisturize lips immediately upon application.
  • More Collagen than any lip plumper on the market-collagen stimulates growth of lips cells so they are fuller and voluptuous. And collagen breaks down the think wrinkle lines around the lips for a full and youthful smile.
  • Cinnamon Camphor softly tinkles the lips to generate blood flow and invigorate lips.
  • Studies show that lip volume increases with 30 days of daily use.

 Cosmetic Industry Facts:

  • 51 billion dollar industry-the biggest growth is in color.
  • Fastest growing sector in plastic surgery is injectables.
  • 2 out of every 10 women get a procedure.
  • Target is redesigning its stores to have cosmetics within 55 feet of the store entrance.
  • 98-percent of consumers visit either Target or Walmart twice a week-and impulse buys-such as cosmetics count for $65 in additional consumer spending during those visits.