NAPA, Calif.—Vibratex showed off the new generation of its best-selling Rabbit Habit at the most recent International Lingerie Show.
The Rabbit Habit is the same one that was featured on Sex and the City and in countless magazine articles over the years. Now, the Rabbit Habit Original Deluxe has been updated to feature silent, deeply satisfying power and a finely tuned body fit for extended, intensifying pleasure.
New features include a new gearless drive system that offers even greater power and silent operation, an updated tickler motor for stronger, more satisfying oscillation and a new push-button control system. In addition, this new edition of the best seller offers five rotation patterns, five vibration patterns and four intensities—all of which can be controlled independently. Together, they make for an almost endlessly customizable pleasure experience.
As before, the Rabbit Habit Original Deluxe is enveloped in body-safe elastomer, perfect for translating sophisticated motion patterns into a thumping, shivering delight. And it is BPA- and phthalate-free.
It's hard to overestimate the Rabbit Habit's importance in spreading orgasmic good news to women—and in growing the awareness of sex toys more broadly. Perhaps it is second only to the Magic Wand Original, another toy distributed by Vibratex, in terms of popularity with women.
Originally launched in 1984, then as the Rabbit Pearl, the first edition Rabbit featured an external control connected to the main vibe via a cord. A little known fact is that the rabbit shape was chosen not only for its titillating "benefits" but also because the rabbit is a lucky charm in Japan, where it was developed, and to honor Vibratex' founder's young daughter, born in the year of the rabbit.
Fast forward a decade or so, and this best-selling bunny hopped to world fame via an episode in Sex and the City. Charlotte, apparently, did not want to leave home after making its acquaintance. Since then, Oprah's O Magazine (calling it the "Rolls Royce of sex toys"), a Hollywood celebrity and many others have joined in to sing its praises. Cosmopolitan Magazine last September chronicled its history, in a fun piece.
While many have imitated the original Rabbit, it has never been equaled.
The new Rabbit Habit Original Deluxe will start shipping in April, right after Easter, in keeping with the bunny theme. Vibratex is taking orders immediately, and sales are expected to be hopping.
For more information, visit Vibratex.com or contact Eddie Romero at (800) 222-3361, (707) 226-8888 or [email protected].