CHINO, Calif.—Jopen has officially launched its much-anticipated authorized distributor and reseller program, effective immediately.
The program ensures the Jopen brand is maintained through a uniform pricing structure. This is being implemented through agreements with a select number of distributors and resellers.
There are five authorized distributors: East Coast News, Eldorado, Honey’s Place, Nalpac and Williams Trading.
“We’re proud to have the support of these five, full-line distributors,” said Susan Colvin, president and CEO of Jopen. “Williams Trading, Nalpac, Honey’s Place, Eldorado and East Coast News have been supporters of our sister company, California Exotic Novelties, for over 18 years and are long-standing, loyal partners.”
Jopen is committed to consumer satisfaction by ensuring they have access to luxury products at consistent pricing. This program supports all marketing channels, including distributors, retailers and end-users.
"Retailers consistently look to us as their primary source for Jopen," explains ECN Sales Manager Alan Mandell. "We're armed with the industry's most experienced staff and reliable stock levels. Adding the authorized distributor designation will only help East Coast News push Jopen to the top of the luxury segment."
Eldorado CEO Larry Garland said, "Eldorado is very proud to offer Jopen's fine line of products. Partnering with an award-winning vendor that is working hard to set the standard of excellence in product quality and performance is exactly in line with our mission to provide ‘Only the Best’ in products and service."
Commented Bonnie Feingold, president and CEO of Honey’s Place, “We are excited to be an authorized distributor of the Jopen line of products. At Honey’s Place we value innovative, quality products, and Jopen embodies that perfectly."
Nalpac CEO Ralph Caplan said, “Nalpac is proud to be selected as an authorized Jopen distributor. We look forward to working with Jopen and customers across the country to build the Jopen brand."
Added Rich Pyne, sales manager for Williams Trading Company, “We are very pleased to be named as one of Jopen's authorized distributors. We value our relationship with Jopen as well as the many strong relationships we have fostered with our customers. This solidifies our commitment to bringing quality products to the marketplace and we look forward to a strong future with both manufacturer and customer.”
Robin Stewart, brand manager for Jopen, concluded by saying, “With the program in place we can now focus our attention on ground-breaking branding and marketing.”
Retail outlets are invited to contact their distributor to get more information on becoming an authorized Jopen retailer.
