SAN FRANCISCO—Jimmyjane, a design-centric brand, has locked in a deal with East Coast News. With more than 20 years' experience, the veterans at East Coast News will now offer Jimmyjane's entire line of award-winning products to their expansive retailer network in North America.
The new deal is a move that will broaden the reach and access to Jimmyjane, including their coveted new releases, the Hello Touch X and Form 5 Waterproof Rechargeable Vibrator.
Jimmyjane has seen demand for premium pleasure products on the rise. Partnering with East Coast News was an ideal fit, as Jimmyjane's brand awareness has been steadily rising.
"We are ecstatic to be partnering with the East Coast News team, who we feel confident will broaden access to Jimmyjane for consumers across the US. We are honored to be working with Frank and Michael Koretsky, two industry pioneers who have built an empire within the industry while maintaining a strong commitment to their customers and the brands they represent," said Robert Rheaume, president of Jimmyjane.
"We have been very excited about Jimmyjane, since we have a successful history with their sister company Pipedream Products. They are one of our closest partners, and we're thrilled to bring the line to our customers,” added Brian Herbstman, vice president of sales and marketing for ECN.
Jimmyjane was founded in 2003, with the goal of creating products with a focus on quality, innovation, body safe materials, and an approachable design aesthetic. Since then the brand has made great strides in superseding the stigmas surrounding vibrators and is often credited with bringing the category to mainstream crossover. Their range of modern sex accessories from decadent massage oil candles to innovative vibrators has garnered numerous design awards and coverage in leading magazines worldwide.
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