Hot Octopuss’ Pulse Nominated for Hot Product of the Year at StorErotica Awards

CLEARWATER, Fla.—U.K.-based pleasure products innovator Hot Octopuss announces its luxury guybrator Pulse is nominated for Hot Product of the Year for the upcoming StorErotica Awards.

Co-creator of Pulse and Hot Octopuss CEO Adam Lewis said, “We’re incredibly honored to have been recognized for the StorErotica Awards. We’re very proud of Pulse; we’re particularly proud to offer a genuinely new and innovative design-led product. With our focus on technology, lifestyle and design, we wanted to bring a product to the market that was not only acceptable, but also aspirational. It truly represents a quantum shift for male sex toys, and the feedback from both end users and the industry has been phenomenal.

“Men are indeed seeking new and exciting ways to reach orgasm, and Pulse delivers on that promise," Lewis continued. "From the reviews we have received, it truly is being heralded as the newest, hottest product for male sexual satisfaction on the market today—so to receive this particular nomination is truly amazing. It’s a very exciting time for men everywhere, and we’re very happy to be at the forefront of this evolution!”

The StorErotica Awards, presented by StorErotica Magazine, celebrates excellence in the adult retail community, and honors those in the brick-and-mortar storefront, distributing and manufacturing levels. Winners will be announced at the industry gala on the evening on Sunday, July 13, during the summertime ANME Founders Show in Burbank, California. Held at the Los Angeles Marriott Burbank Airport July 12-14, the semi-annual ANME Founders Show showcases the top brands in the adult toy and novelty industry.

The StorErotica Awards ballot will be live beginning on May 28, with voting running for two weeks. To vote for the 2014 StorErotica Awards, visit

Founded on medical research and patented across the world, Pulse is one of the most powerful and effective stimulators ever created. Harnessing state-of-the-art oscillating technology, Pulse creates an entirely new category in male and couples vibrators compared with traditional vibrations.

At the heart of Pulse lies the cutting edge PulsePlate, delivering a far more intense experience than vibrators through deep and powerful oscillations. Innovatively designed to also be a fantastic couple’s toy, the underside delivers dual-stimulation, whilst its hands-free design leaves partners free to focus on each other. Not only is the technology impressive, the British-founded Pulse is as beautiful as it is effective. Working with an award-winning London design agency, Pulse is sleek, discreet and stylish in comparison to most male toys on the market.

Pulse recently made mainstream news, with Huffington Post UK calling the remarkable stimulator “genius”: “Why no one has really thought of Pulse is baffling—effectively a vibrating sheath that can be slipped on like a glove…around the penis, whether or not it is erect…we’re sure that this will be creating quite the buzz.”Glamour Magazinefollowed suit, encouraging its female readership to consider Pulse, saying, “Men have had other types of their own (sometimes disturbing) sex toys, but in recent years, the sex-toy industry has added what's being called a guybrator. It's called Pulse … [and] if he's using it when getting intimate…you're going to reap the benefits too. Bonus, ladies.”

To celebrate Masturbation Month, Hot Octopuss has released “Evolution of Masturbation,” a tongue-in-cheek video showing the historical chronology of male masturbation. With starring roles from the everyday gym sock, gentlemen’s magazines, to modern technology, the video aims to demonstrate just how Pulse is revolutionizing the way men think about masturbation. To view the video, click here.

The U.S. adult novelty market was first introduced to the state-of-the-art sex toy at the International Lingerie Show last fall, and continues to receive high praise from industry colleagues and reviewers alike, resulting in more than 10,000 units sold around the world in the first six months since Pulse's launch.

Worn by him but enjoyed by both, Pulse is the first sex toy on the market that is designed to be both a revolutionary male stimulator and a pioneering couple’s toy to be used during foreplay. For more information, visit or follow Pulse on Twitter at and on Facebook at