BURBANK, Calif.—This weekend at the ANME show, Fun Factory is releasing a mini Cupid-themed silicone vibrator—the first pleasure product to use a silicone band to conduct vibrations all around the shaft of the clitoris. The company will also display its new Smartballs Uno and Duo, with shapes that have been changed slightly to be even more ergonomic.
Fun Factory is showcasing the new items at booth 69 at ANME. All items are in stock in Burbank and will ship starting Monday, January 20. Quantities are limited and the company expects to fulfill only orders placed during ANME week.
The Amorino, available in two colors, is the first insertable vibrator to use a silicone band to transmit vibrations all around the external erogenous zones.
Amorino is the newest member of the mini Click’N’Charge family. Like the other vibes in this family, it comes with a USB charger and a full two-year warranty. It’s submersible, made of 100 percent silicone, has six speeds and six settings, a travel lock function and quick-stop button. As with all FUN FACTORY toys, the Amorino is powered by a strong, low-frequency motor.
After selling more than 2 million Smartballs Teneo worldwide, Fun Factory is giving this top-selling Kegel exerciser an upgrade. The Smartballs are now shaped for easier insertion and retrieval. The technology used remains unchanged and Smartballs are still the quietest balls on the market. This medically endorsed product is made of 100silicone and was featured a second time on TMZ last winter as one of the products most associated with the Fifty Shades phenomenon.
The new products each come with a shelf talker. These shelf talkers are meant to be educational and serve as sales aids for the retail staff. They are designed to blend into the retail environment and be aesthetically pleasing. Merchandisers can easily customize how they use these shelf talkers, as they are fully adjustable, removable and only 6 inches in diameter. They do not take up any space on the shelves as they are mounted on the edge of the shelves.
In additions to providing this POS material, FUN FACTORY is surveying retailers at the ANME show to find out which new toy displays merchandisers may prefer to use in their stores. The company will show retailers a Cupid-shaped toy holder for the Amorino as well as some stand-up banners.
These new items also come with a booklet and/or instructional cards that consumers can take home with them. Smartballs come with a 50-page booklet called “55 facts of Smartballs.” The Amorino comes with a beautiful Cupid-themed instructions card showing the four ways to use the toy, as well as a personalizable post card.
Fun Factory’s Amorino retails for $99.99 and is available for wholesale at $49.99. The price for Smartballs Uno and Smartballs Duo is unchanged at $24.99 MSRP ($12.49 wholesale) for Unos and $29.99 MSRP ($14.99 wholesale) for Duos. As always, Fun Factory enforces a strict MAP policy on all its products to protect retailers and the brand.
For more information, go to FunFactory.com.
