NORTH HOLLYWOOD, Calif.—Adult novelty manufacturer Doc Johnson announces the launch of its first-ever “Fun With Doc” user-generated video submission contest designed to place creative control in the hands of the novelty giant’s legions of fans.
Hosted at FunWithDoc.com, the competition calls for loyal customers, curious consumers or anyone with a camera to submit a video showcasing their Doc Johnson toys being used in a unique, fun, inventive, and YouTube-friendly way. One lucky Grand Prize winner will receive a brand new Apple iPad2 and two runner-ups will receive a Doc Johnson gift bag tailored to their male, female or couples-friendly preferences.
All that is needed to enter is a camera, a YouTube and Twitter account, and a favorite Doc Johnson toy. Entrants will need to shoot their video and upload it to YouTube, follow Doc Johnson (@TheOriginalDoc) on Twitter, and send a tweet that mentions @TheOriginalDoc, which includes their YouTube video link. All submitted videos that follow these guidelines will be available to view and at www.funwithdoc.com.
“Just as we do with our products, we consistently look to innovate in terms of engaging our fan base,” said Chad Braverman, Doc Johnson’s director of product development and licensing. “Our goal with this contest is to provide consumers a platform to display their creativity, showcase the personality of Doc Johnson as playful and inventive, and promote the brand in an entirely original way. Through the tremendous success of our YouTube channel and other prior social media campaigns, we've seen firsthand that there's a real benefit for companies to interact with the consumer through the development of organic, user-generated content. We can’t wait to see what pops up during this contest.”
The winners will be chosen based upon the number of YouTube views they receive. After the allotted time, the Top 10 videos with the most YouTube views will be selected as the Finalists. A panel of judges made up of Doc Johnson representatives will judge the entries in categories including: originality, creativity, humor and effective representation of the Doc Johnson brand. For a list of official rules and regulations, visit FunWithDoc.com.
