CAMBRIDGE, Ontario—Coquette has launched a redesigned company website that features a complete makeover in layout and presentation.
“We wanted a site to better represent who we are as a company, and really show off how we have evolved over the years to become the global success that we are today,” said Vice President of Sales and Marketing Marcus Horea. “This is a significant change for our online presence that comes just weeks ahead of us launching our spring summer 2014 collection in Las Vegas on Sept. 23, as well as celebrating our 35th milestone anniversary coming up next year!”
The webpage will showcase everything to do with the Canadian-based lingerie manufacturer and wholesaler. Similar to the previous site, the newly revamped look will included all of its collections, descriptions and newest designs with pictures rotating to feature a new color or monthly look.
Keeping with tradition, Coquette shows its love for its retailers by highlighting many of their logos in the retailer section. Here customers, new and current, as well as buyers and fans, can browse through to find locations to pick up their favorite styles and most desired Halloween costumes. What is new for this section, and highly anticipated by the sales and marketing team, is the world map feature. Here customers can search the interactive map that flags current Coquette retailers and their contact information. New buyers will also have the ability to send catalog and company information requests that will put them in automatic contact with the sales representative attached to their geographical region. In addition, request for specific departments will be clearly marked through a drop down menu to select the request destination.
The news section will remain similar to the previous site where viewers can find when and where Coquette has been published, plugged and shown throughout mainstream media and industry magazines. The website will also house the current and archived news releases, upcoming events and trade shows. Coquette wants to provide its clientele with the most up-to-date information on the company while building excitement about the changes and events taking place. Visitors can link to the social media sites that Coquette frequents and connect through those platforms where they can chat, get quick updates or simply check out the “Look of the Day.”
“This website has a much cleaner and user-friendly appearance with a color and layout scheme that is more on par with what we're seeing in design trends today,” explained national sales manager Dave George. “The site has been created to house Coquette's marketing materials in a visually impressive manner, with the ease and enjoyability of online browsing.”
Coquette is pleased to announce the launch of their new website, and encourages feedback from its viewers. As a continual way to improve on customer service, company knowledge and the Coquette brand, the company is enthusiastic to have their refreshed online appearance now live. Visit Coquette.com to have your sneak peek.
