CHATSWORTH, Calif.—Burt Silverstein has been named the newest addition to the Evolved Novelties executive sales team, the adult novelty manufacturer announced today.
“Burt’s got that perfect combination of big picture thinking and one-on-one approachability that make him indispensable in our industry,” said Greg Alves, president of Evolved Novelties. “We’re excited to work with him on our next big phase of initiatives because we know he has so much to bring to the table. Plus, he rides a Harley, so we know no one will mess with him.”
Silverstein has more than 30 years of experience in the industry, beginning with Transworld News in Cleveland. Most recently, he was at Topco Sales for the past seven years serving as retail customer relations manager.
“Burt’s expertise surrounding customer relationships will be a huge asset to us as we grow,” said Marcus West, marketing director at Evolved Novelties. “We’re interested in building deeper and more meaningful connections in the retail marketplace, and expanding our horizons to include other business sectors as well. Burt has the personal flexibility and requisite business sense to identify the strategic shifts we need to cross-over to those new markets.”
“I’m looking forward to working with the team at Evolved,” Silverstein said. “I’ll be diving right in at the ANME show mid-month, then we’ll create our strategy from there. I have a feeling it’s going to be a great fit.”
Find Burt Silverstein at the Evolved booth at the ANME show July 13-15.
For more information, visit EvolvedNovelties.com.
