ASACP Names L1ght.com as Its New Title Sponsor

LOS ANGELES—The Association of Sites Advocating Child Protection (ASACP) has named L1ght.com as its newest Title Sponsor.

L1ght develops artificial intelligence that detects various forms of online toxicity, including bullying, harassment, hate, predatory behavior, self-harm and child sexual abuse material (CSAM). L1ght works with technology and content companies to implement brand-protection, reduce user churn, and enhance trust and safety with more than 90 data models that analyze toxic behavior and activity across text, photos, and videos.

“To date, L1ght has removed 120,000 child predators from WhatsApp, helped Bing identify and remove problematic search results, and is actively scanning millions of sites monthly for CSAM,” company CMO Roi Carthy explained. “This is why we see our joining ASACP as an important milestone in our continued work to make the web cleaner and safer for all. We look forward to making our anti-toxicity technology available to ASACP members.”

ASACP’s Executive Director Tim Henning said that association sponsors such as L1ght illustrate how proactive corporate responsibility and ethical operation can make a real-life difference in protecting at-risk youth online. He noted that L1ght is going “above and beyond the call” in its generous support, providing an example for its peers to follow.

“By sponsoring ASACP, the industry’s most prominent players prove that legal adult entertainment and mainstream digital media businesses alike, as well as their support services, such as online safety service provider L1ght, are capable of ‘doing the right thing’ when it comes to preventing children from accessing adult-oriented materials,” Henning explained. “ASACP is grateful to the commitment to online child protection that L1ght is making through its efforts and sponsorship of the association, and we encourage other companies to embrace a similar leadership role in keeping children out of and away from adult-oriented materials.”

ASACP’s Restricted To Adults (RTA) website code helps parents by preventing their children’s access to billions of adult-oriented webpages and mobile apps and is offered free to all adult website and app publishers — as are all ASACP services — thanks to the generosity of the nonprofit association’s industry-leading sponsors, such as L1ght.

Through the efforts of its staff and volunteers, the association makes use of the support it receives from the community to continue its near 25-year record of success; including achievements such as its Child Exploitation Tipline, which has processed more than 1 million reports worldwide, while working closely with law enforcement agencies. Also, ASACP’s educational, informational, and inspirational resources provide market-specific Best Practices that are updated to remain current with market trends and a universal Code of Ethics usable by all online businesses, app- and website operators.

“ASACP’s sponsors showcase the diversity of support that the association receives from a wide range of market segments,” Henning said. “The generous contributions by responsible companies such as L1ght enable ASACP’s continued positive achievements in improving the daily digital lives of today’s constantly connected youth — and by stepping up as a premier Title Sponsor, it is helping us to spread the good word about online child safety to a new generation of publishers and digital media consumers.”

To learn how companies can help protect themselves by protecting children, email [email protected].

For more information about L1ght.com email [email protected].

ASACP is online at www.asacp.org.