Chi Chi LaRue and Swiss Navy Lube Join Forces For Southern Decadence

NEW ORLEANS, LA — The team of Chi Chi LaRue and Swiss Navy Lube are filling their calendars with fun events throughout the country, including the biggest gay party in the history of the United States, Southern Decadence in New Orleans.

On August 30, LaRue will kick off the Labor Day weekend as co-host of Thursday night’s Southern Decadence Strip Off Contest at Oz New Orleans (800 Bourbon St.) alongside fellow drag queen Persana Shoulders. With giveaways and prizes en masse from Swiss Navy Lube, LaRue will also be bringing her latest movies from Channel 1 Releasing to give out to some very lucky patrons.  

The adult entertainment icon is also expected to DJ throughout the weekend, with details to follow. 

“Last year, Chi Chi and Swiss Navy were a force of nature at Southern Decadence and we expect to have an even greater impact this year with lots of surprises up our sleeve,” says Jason Sechrest, head of public relations for MD Science Lab/Swiss Navy Lube. “Where we are, the boys will follow and usually in various states of undress, so get your beads ready and prepare for the party of your life.” 

“Get your asses to Oz and I’ll make sure it’s a weekend you’ll never forget!” adds LaRue.  

What began years ago as a small group of college kids setting out to party in the streets for the weekend has grown exponentially into one of the largest gay parties in the world.  

For more than five years, LaRue and Swiss Navy have teamed exclusively to bring nightclubs across the country their most awe inducing events of the year.

Follow Chi Chi LaRue on Twitter.

Follow Swiss Navy Lube on Twitter.