FORT LAUDERDALE, Fla. - Gay producer/performer Brendon Marley is offering a promotion called the Porn Economic Nasty Incentive Stimulus (P.E.N.I.S.) program on his BrendonsBucks.com network.
Tthe program allows members to share their site access with friends by paying $1.99 monthly in addition to the membership fee.
"We tested the stimulus promotion with approximately 100,000 subscribers on our email list using a three-way split test that incorporated three different propositions to the target audience: a deep-discounted membership, a $2.95 trial and a $1.99 share-with-a-friend promotion," said Hal Star, owner of All Star Internet, the website development and marketing company that designs and operates Marley's sites. "We found that in all categories - conversions, unique click-throughs, memberships purchased and the all-important gross income after the first rebill period - the $1.99 program produced the most revenue.
"The $1.99 shared membership brought the most surfers to the site, which had two possible win-win purchase outcomes: Pay an extra $1.99 to share with a friend, which accounted for less than 3 percent of purchases yet was a great click through motivator, or pay full price for a standard membership, which the majority did and allowed us to avoid dirt-cheap trials or heavily discounted memberships," Star added.
Marley said he plans to offer the P.E.N.I.S. program for at least two months.
For additional information, visit Marley's affiliate website, BrendonsBucks.com, email Star or contact All Star Internet by phone at (954) 252-4003.
