ZT, Adam & Eve Amp Up 'Roller Dollz' Marketing Effort

LOS ANGELES - Adam & Eve Pictures and Zero Tolerance this week have dispatched a 40-foot tour bus custom painted with the artwork from the movie Roller Dollz on a cross-country promotional sweep.

"We have worked diligently to assure that Roller Dollz receives every marketing and promotional opportunity possible," said Zero Tolerance President Greg Alves. "With a topical Roller Derby theme, over four hours of footage, two discs, music videos and so much more, everyone needs to know about Roller Dollz ... and have an opportunity to own a copy."

Adam & Eve Producer Meredith Christopher agreed.

"We are thrilled with the momentum of Roller Dollz," she said. "It is the perfect blend of big-budget feature film and gonzo. I predict the format is the future of XXX."

The Roller Dollz Tour begins this weekend in Las Vegas and Phoenix with appearances by two of the films stars, Alektra Blue and Sunny Lane. In both cities (and throughout the entire tour), the girls will be giving away limited edition Roller Dollz calendars, as well as signing autographs and posing for pictures.

The girls will be appearing this Friday in Las Vegas at Media Shops, located at 3850 W. Tropicana, from Noon to 2 p.m. and 7 to 10 p.m.

Then on Saturday the bus will roll into Arizona and make stops at two Castle Megastore locations. From 3 to 5 p.m. the girls will be at 8802 N. Black Canyon Highway in Phoenix and from 7 to 10 p.m. they will move to Castle's Mesa store, located at 8315 E. Apache Trail.

Following this weekend's stops in Las Vegas and Phoenix, the tour will continue across the country and feature personal appearances by a variety of the film's stars, including Bree Olson, Courtney Cummz and Kayden Kross.

For more information about the movie and 16-city tour, visit RollerDollzxxx.com .