Vivid Entertainment Group will publish three new books through New York publishing house ReganBooks.
The new yet untitled books will follow on the success of its How to Have XXX Sex Life: The Ultimate Vivid Guide, published in hardcover in 2004 by ReganBooks and is now in paperback.
The new titles will also have the “How to…” theme for adult audiences and will also have interactive elements. The first book is scheduled to hit the shelves in August 2007.
“We are planning for the next three books to reflect the remarkable company behind them which has been recognized as almost single-handedly bringing adult entertainment into mainstream,” said ReganBooks Editor Doug Grad.
“It’s exciting for us to work with vivid because of the increasing acceptance of this genre in our cultural consciousness.”
Steven Hirsch, Vivid’s co-chairman, said he was pleased to work with Judith Regan, head of ReganBooks, which is a division of HarperCollins.
“She has a strong grasp of what type of adult entertainment will appeal to a mainstream audience.”
