Katie Smith, director of corporate communications for AVN, will step down from her position in April to devote her time to THROB, a strategic marketing and advertising agency that Smith founded in 2002.
Among THROB’s major clients will be AVN’s trade show division and AVN Online magazine.
“I have greatly enjoyed working with AVN’s dedicated staff and look forward to continuing my relationship with the company through what I consider to be one of the most exciting sectors of the trade, digital media,” Smith said.
THROB specializes in the technology trade, non-profit and consumer entertainment industries, working with companies that distribute content across multiple delivery platforms—including the web, wireless and broadcast.
“We will continue to work closely with Katie and her new agency to help us achieve our marketing goals,” said Darren Roberts, COO of AVN.
Over the next few months THROB will consult for Internext, Erotica LA and AVN Online. Katie Smith can be reached at [email protected] and at 323.997.2194.