Hustler TV Extends Deal With Third Degree

BEVERLY HILLS, Calif. - LFP Broadcasting has extended its agreement with Third Degree Films to exclusively distribute the studio's product worldwide via the Hustler TV networks.

"They made us a deal we really couldn't refuse," Third Degree President Joey Wilson told AVN. "It's a worldwide agreement that includes all of our titles, so it was something that nobody else out there was offering."

The deal expands an original distribution agreement that the companies signed in December 2006.

"The expansion of our distribution agreement with Third Degree represents the latest example of the Hustler TV strategy to provide compelling content to our broad base of affiliates by offering exclusive films from only the leading adult entertainment studios," said Michael H. Klein, president, LFP Broadcasting LLC. "The public's interest in adult content has moved from the 'niche' designation that it once held and now has embedded itself firmly into the broader population - leading to outstanding buy rates in both our domestic and international venues."

""Expanding our relationship with Hustler TV elevates our studio's awareness among adult entertainment enthusiasts and provides viewers around the world with our original programming that features the high production values that fans of Third Degree Films have come to expect," Wilsomn said. "The Hustler brand is traditionally recognized as the leading provider of quality adult content and this opportunity allows us to be a part of that tradition to an ever-expanding audience."