Wicked Pictures has joined with retail chain Virgin Megastore to bring in-store video advertising of their movies and contract stars to all 17 domestic Virgin retail locations. Additional outdoor advertising of Wicked’s brand is also being featured at Virgin Megastore’s Hollywood and Highland store in Los Angeles and the Times Square store in New York.
The current video campaign, which runs through May 18, features image, appropriate for all ages, of the Wicked Girls and advertising for the new Wicked titles Watching Samantha, Curse Eternal, Country Style and Rendezvous.
After May 18, a second video campaign will begin featuring Curse Eternal as well some other new Wicked titles: Three Wishes, Duality, and Honky Tonk Girl.
The company hopes to get a lot of exposure as the Hollywood and Highland Megastore has a premier location situated near the Kodak Theater and Grauman's Chinese Theater. The Times Square Virgin Megastore, as the largest entertainment store in the world, is also at the center of one of New York City's biggest attractions.
Pleased to see his company aligned with Virgin Megastores, Wicked Pictures president Steve Orenstein said, "It's a great opportunity to advertise at the Virgin locations, and we're very happy to be the first adult company to do so."
Wicked Pictures is online at www.wickedpictures.com. To see a photo gallery of the Wicked Girl ads, click here.
