WhipSmart Toys has unveiled a new company logo, revamped all its packaging, and will soon be officially opening a completely revamped Website.
“We’re very excited about our new look," said WhipSmart product developer Chris Murphy. "We already have the top-quality in whips, restraints, paddles… and of course our flagship product is the Pleasure Swing. That, plus all the new products that we’re coming out with in the upcoming months convinced us that we needed something that better represents our product line, a more up-to-date look that would grab a customer’s eye and stand out from everything else on the shelves.”
The new logo features a more futuristic font against a bulls-eye background using primarily sherbet-themed colors: lemon, lime, raspberry, strawberry, and orange. It also incorporates what looks like an adult toy for the ‘i’ in WhipSmart. Along with the logo, there are also three sets of "couple-symbols": boy/girl, boy/boy, and girl/girl, which is especially meaningful for the new Pleasure Swing catch-phrase, “Swing Any Way You Like!”
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“In addition to the new logo, we’re making huge updates to the WhipSmart Website,”Murphy said. “Instead of the old standard ‘pic-and-a-price’ format, we’re going to have 3D Flash animations of the boxes, which open up when you click on them to lay out everything inside, in all the available colors. The images will really jump off the screen at you. Once it’s finished, this revamp will not only get the job done, but be entertaining to watch as well."
For more information, visit www.whipsmarttoys.com, or contact Murphy at 800-929-3267 x245, e-mail [email protected].
