WAAT Media, a late night mobile entertainment provider, and Card Player Media, “the Poker Authority,” have joined forces to create a mobile destination for the poker enthusiast. Content will include Card Player’s live tournament locator and results, play for fun poker rooms and exclusive editorial coverage from leading poker stars in the industry. Announcement of the alliance was made at the 3GSM World Congress in Barcelona.
“We are thrilled to have formed this partnership with the unquestioned leader in one of the fastest growing entertainment sectors,” said Ian Aaron, President and CEO of WAAT Media. “Our agreement with Card Player will allow us to offer people of all skill levels and enthusiasm the most comprehensive destination for poker information and applications right in the palm of their hand.”
Card Player Media is the publisher of the magazines Card Player, Card Player Europe and Card Player College. CardPlayer.com reports on tournaments, hosts blogs from top professionals and provides tools enabling players to track their winnings calculate odds and study advanced strategies. Other features include the World Series of Poker and other tournament coverage, upcoming tournament locators, rules of poker and related information.
“Mobile is the next frontier for Card Player as we expand our domestic publishing and on-line assets throughout Europe and Asia,” said Card Player Chairman and CEO Barry Shulman. “Our partnership with WAAT Media will allow us to leverage their strong carrier relationships and technical expertise to port our exclusive content and applications to the mobile phones of poker fans worldwide.”
For further information, visit www.cardplayer.com or www.waat.com.
