The Chippendales® men are going wireless, a deal between Chippendales® Entertainment and ClearSky Mobile Media preparing to bring Chippendales® screensavers and wallpapers to ClearSky color screen mobile phone users.
Such users will also be able to send Chippendales® birthday, get-well, and other messages, not to mention read horoscopes accompanied by the Chippendales® men in multimedia messages daily or weekly, ClearSky announced October 22.
"We are extremely excited to bring images of the men of Chippendales® into the wireless market with the help of ClearSky Mobile Media," said Chippendales® vice president Kevin Denberg announcing the deal. "We believe the potential of the mobile phone market is extraordinary."
ClearSky mobile phone users in the United States, Canada, England, France, Germany, and Japan will get the Chippendales® products "soon," the companies announced, without specifying a debut date.
"The power of the Chippendales® brand never ceases to amaze me," ClearSky chief executive officer Dean Fresonke said at the announcement. "Anywhere I go, people immediately recognize the Chippendales® name. They get happy, they get shy, they may even be a bit embarrassed, but they always want to share the fun. Chippendales® is going to be a tremendous draw for wireless multimedia messaging."
