THE XXX-WEB CARD?

The Anonymous Card…don't surf the adult-oriented Web without it, its creator says.

It's a new way to probe and explore selected pay adult Web sites without worrying if your credit information will get into the hands you don't want having it: an access card which works like a pre-paid telephone calling card.

The Anonymous Card is the brainchild of Lyons Video head Stan Gurich, who began producing and distributing the cards last week and is hoping to have them fanning out nationwide in a very short time.

"You go onto the Anonymous Web site and it gives you a choice of twenty different sites you can access," he says. Those include Amateurkink.com, Asiasex, Celebrity Sleaze, Orgasm.com, Porno Television, Spank-O-Vision, Young 'n' Tender, Marylin Star, Sugarwalls, AsianXXX, and others.

"You get to choose five," Gurich says. "And they're all different kinds with all different things." Amateurkink.com, for example, features live video, chat, amateur stills, swingers' boards, and several other features, arranged tastefully and easily accessible. "If you don't know the sites, you can browse them and then make your selection of what you want," Gurich says.

Customers can purchase either a week or a month card. The week costs $9.99; the month card, $29.95. Gurich says those video stores or adult businesses which agree to distribute the cards make a third profit, "a hundred on three hundred dollars," he says. And its unlimited access to the sites customers choose for the full life of the card.

And you don't have to give up your complete anonymity to do it.

"The good thing is, there's no credit card (required) or anything else," Gurich says. "You bought it in the store, and the guy in the store doesn't know who you are, you only go by a number. I don't know how the hell you can beat it. And, for the guys who are little bit squeamish about their wife finding out they're on a spy cam, there's never a bill."

For now, the Anonymous card is distributed only in about 25 stores, in Florida, Chicago, Washington, and Las Vegas. Gurich expects to expand that distributorship very shortly.

"There's a little bit of hesitation on some people's parts," he says. "You know, some of these video guys are so used to making 400-500 percent on everything it's not enough money for them. And, some guys don't want anything to do with the Net because they're afraid of it. But it won't take away from their business."

And it's not being pushed by way of the hard sell, either. The Anonymous card will come with small counter displays. Moreover, Gurich is willing to support distributors in the event of theft. "If they're stolen somehow," he says, "they just have to call me and we'll cancel those cards and send out a new box of them. Every card in every box, we know which cards someone will get. So if they're lost, we just cancel and send."

For more information, contact Lyons Video, (818) 885-8738.