Kandi Peach and her husband Sinclair have been swinging and photographing the swing for the better part of nine years, but until now their Web experience amounted to using the Web for selling their amateur swinging videos and DVDs. Enter GrindersCash.com, with whom Kandi Peach Productions is now a partner in four pay Websites they're sure will catch the same dedicated audience their videos have caught.
"A month ago, Kandi went to talk to a template company to have a Website designed, and that opened us up and exposed us to other Webmasters who were interested in working with us,” said Sinclair by phone from the couple's home. “But then we met Grinder, and he began to kind of open our eyes to the pay site world."
"Basically, it opened us up to the whole idea of affiliate programs," added Kandi. "And [Grinder's] been wonderful in giving us technical advice. It's taken the burden of ignorance off us. I think a lot of [adult] Webmasters who went into it at first were programmers who were also swingers; we were swingers who were learning how to be programmers."
Kandi and Sinclair have four new pay sites up already with the GrindersCash deal, all swinger-oriented and each tilted toward a particular theme or niche. The names are pretty much self-evident: BBWKandi.com, ChocolateKandi.com, InterracialKandi.com, and GrannyKandi.com. Kandi said the name recognition from their successful video/DVD production operation made the new pay sites even more worth the shot. Sinclair said that within a week of launching the four sites, the couple made more than they had from their mail-order video sales.
GrindersCash is also encouraged by the partnership. "Surfers really seem to like the amateur orgy action that goes on at swinger's parties," said Grinder. "The Kandi Peach pay sites are now our best converters, and I think that once other Webmasters try the partner program, they will agree."
That’s pretty heady stuff for a couple whose feminine half all but had no clue about swinging until she met her future husband.
"He was very nervous about explaining it," Kandi recalled in her rapid Carolina drawl, remembering the couple's second or third date. "He's going through this whole rigamarole about he wants to swing. And I'm listening and I'm like ...OK ... OK ... let me see if I understand this. He wants to be with other women while I'm at home? But instead of sneaking around behind somebody's back, people actually did this together and had such a good time together. And some of the most fun we have is being together [swinging] with other people."
The couple was also interested in photographing and videotaping their encounters. "We were videotapinging and photographing some of our swinger parties, and we decided we ought to try to sell some of our amateur videos," Sinclair said. "But we got involved in that, and when we first started the Net, we didn't know anything about the adult industry. We sent some of our videos off to a company that bought and turned around and sold them, and that deal didn't work. So I told Kandi I'd try to sell them ourselves."
They sold the videos and stills through swinger magazines, contact advertising, and similar methods, and that led to their first contacts with the cyberspace world. "We had a couple of people get in touch early on about designing Websites," Sinclair said, "but we didn't see that much future in it at that point. So we created our own video company, and I built a small Website to offer videos."
The main problem, though, wasn't the Web's future - it was the technology. Sinclair and Kandi admitted the technology intimidated them at first. "I didn't know how to build passwords or shopping carts or block off member areas from the public or anything like that," Sinclair said. Then along came GrindersCash. "When [Grinder] got in touch with us, he said, 'My God, you guys have just hundreds of thousands of images from all these parties.' And we had learned early on to get the model releases and all that. And just in screen captures, most of our stuff is built with digital content, but the screen captures we have are just tremendous."
GrindersCash appealed to the couple as much as they appealed to GrindersCash. "[They] had a wonderful conversion rate," Kandi said, "and a lot of people had heard about it."
Then came the part which meant sane or insane: dividing up the new responsibilities. Sinclair handles the bulk of the video work, while Kandi takes care of reviewing and organizing the still images - more than 200,000 and counting. "Enough to make about 30 more niche sites down the road," Kandi said.
"As we learn more and more, we're actually targeting some of the things we do," Sinclair said. "We're working on about maybe over 30 [Websites], but we're probably going to release them about four to six at a time."
Kandi gave a contented laugh. "It's pretty exciting," she said.
