Stag Shop and Viewers Choice Launch Promotion

Canadian adult retail company, Stag Shop Inc., in partnership with Viewers Choice Pay Per View in eastern Canada, have introduced a new way to purchase adult programming on Saturday nights.

The "Stag Shop Saturday Nights" Promotion on Viewers Choice allows consumers to purchase three consecutive hours of adult programming sponsored by the Stag Shop for $9.99. This promotion offers the best in adult programs and the opportunity to get involved with fun trivia questions asked throughout the three-hour period for a chance to win great prizes from the Stag Shop. The promotion began last Saturday and will continue through Dec. 24, 2005.

"Stag Shop Saturday Nights" will be promoted in all Stag Shop stores across southwestern Ontario as well as through other print and radio advertising efforts. On-air promos for the three-month promotion will be broadcast on all Viewers Choice preview and adult channels.

"Viewers Choice's support at the Stag Shop's Erotica 2005 event earlier this fall was phenomenal," said Lee Mattina, manager, Stag Shop DVD sales. "We are excited about our first promotional partnership with Viewers Choice and we anticipate 'Stag Shop's Saturday Nights' to be a successful campaign for all involved."

For more information and contest rules about the "Stag Shop Saturday Nights" promotion, visit www.stagshop.com.