Sin City Launches Micro Site Promoting <i>Undertow</i>

Sin City Entertainment is promoting Francois Clousot's newest Ultra title, Undertow, a big budget surf film that is the sequel to Riptide, with a micro site and a contest for a free trip to Hawaii.

The micro site, launched today, is a promotional Web page found at SinCity.com that hosts hardcore trailers, a photo gallery, behind-the-scenes footage, interviews with performers, and more.

"We've experimented with using these types of micro sites to promote other titles we have released and have always been happy with the result," Sin City's general manager, Scott Justice, said. "This is a place for fans to go to see the streaming trailer, to see photo galleries and live on the set interviews with the Sin City contract stars, and even to enter in our contest to win a free trip to Hawaii and other fabulous prizes. It is our most ambitious promotion to date."

The site can be found by entering Sin City's Web site, then click on the Undertow graphic found under the "Micro Site" section on the left hand side of the opening page.

Sin City exclusives Hannah Harper, Aurora Snow, and Shay Sweet, all of whom are in Undertow, have video interviews on the micro site, as do costars Shayna Knight and Tory Lane.

Micro sites have worked well for Sin City in the past, promoting projects such as Paradise Lost and Angels. "Millions of unique visitors have enjoyed our promotional micro sites since we started developing them over a year ago," Win, head of Sin City's Internet division, said.

Undertow features wide screen Ultra Def, which Sin City claims provides image quality parallel to comparable high definition titles when viewed on HD monitors.

The details regarding the trip to Hawaii have yet to be released and it is not yet mentioned on the micro site.

Undertow will be released on January 19, 2005.