Red Light District Films kicked off the release of James Avalon’s Darkside, their first feature film release, with a bright, busy and very well lubricated celebration at Guy’s, a comfortable bar a few blocks from the Beverly Center.
The cable version of the movie rolled on widescreen monitors inside the bar and outdoors in the patio, but most folks in the sizeable crowd were happily preoccupied with each other.
The happiest men in the room were Red Light owner David Joseph, the movie’s executive producer, and James Avalon, its writer-director.
Joseph, on the arm of his lovely wife Becky, was upbeat about the two-disc DVD set. “We’re getting a great response,” he told AVN.com. “A lot of people are double-ordering. I think this is going to be good.”
Avalon said he couldn’t be happier about the way the movie turned out and about working with Red Light in general. They plan to release one feature a month, and he has already shot two more, Sex Pix and Bust Full of Dollars.
Sunny Lane, the buzzed-about newcomer, has the lead in Sex Pix and a small part in Darkside, which she went into right after playing the lead in New Sensations’ Dark Angels 2: Bloodlines. She said she found Sex Pix “a very neat experience, a really intense movie.”
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Bill Margold, who has a substantial non-sex role in Darkside, said that even though he didn’t really understand Avalon’s script he relished being in the movie. “I roll my eyes and gesticulate,” he said, while mouthing prodigious amounts of dialogue.
Vince Voyeur, Avalon’s co-director on Darkside’s sex scenes, first made his name as an actor in storyline movies for Vivid and Wicked, and he was inspired by his return to the feature genre. “I’m thinking now I might want to do one of my own. With gonzo you kind of hit a wall after a while. It’d be a no-brainer. I’ve been on so many [features], I know just what to do as far as crew, etc.”
Tommy Gunn, who plays “one of the thugs” in Darkside, said, “I loved working with James Avalon,” then introduced his wife, the gorgeous Europorn star Rita Faltoyano.
The devastatingly sexy Jenaveve Jolie has not so far worked with Avalon, but she did enjoy her time on another big new feature, Digital Playground’s Pirates. She did a girl-girl scene with Carmen Luvana and, she cooed, “It was so much fun,”
Jeff Mullen of All Media Play, talked about the marketing he’s doing for Hustler Video, and also about shooting for them in his directorial persona of “Will Ryder.” He’s set to do the first Amateur Beaver Hunt, plus Hustler’s Instant Favorites, featuring “superstars of the future, so young, so cute, so fuckable.”
Britney Rears' Backstage Party, produced by his X-Play company, is VCA’s top-selling title, closing in on 10,000 pieces, he said. He’ll get the much-anticipated sequel under way as soon as Britney emerges from a rigorous training session she is undergoing at the gym. “She still looks good, of course, but she’s gotta be completely smokin’.”
Director Van Styles showed up around 10 and announced, “Within two hours I’ll be out of my Hustler contract.” He shot about 20 movies for Hustler but said they just didn’t see eye to eye on too many issues.
Larry Schwartz, marketing director for Platinum X, raved about the new Chatsworth headquarters they’re sharing with Red Light District. In his long mainstream business career, he said, he was never in quarters so opulent.
He and wife Debbie, Platinum’s sales manager, will soon be heading east for the wedding of their daughter Jewel De’Nyle in New York on September 17. Jewel, he said, wants to start a family, but she’ll continue to commute to Porn Valley to direct for Platinum X. “She just turned 29 and look what she’s accomplished,” said the proud paterfamilias.
Also on hand were Richard Banks, Avalon’s longtime director of photography, Hungarian actor Alex Roxx, a featured player in Darkside, Red Light performer-directors John Strong and Brandon Iron, and sultry actress Dillan Lauren, who enjoyed congratulations on her stunning work with a chainsaw in Laurent Sky’s Raw Desire.
Other industry guests included Kylie Ireland and Bryn Pryor, hard-working cameraman John Nystrom, director Robert Herrera from Simon Wolf Productions, actor-agent Ben English, plus AVN President Paul Fishbein and associate editor Peter Warren.
Among the heavy press phalanx were Adam Film World editor Anthony Petkovich, Rachel Worth of Worth-A-Million Productions, Euro correspondent Frank Sanford, and photographers J. R. Reynolds, and Dr. X, who has started a new adult photo house, EMM.
As late arrival Penny Lane, the star of Darkside, posed for pictures, Avalon discoursed on the merits of film vs. video. Darkside was shot on film, his other Red Light features on High Definition Video. He’s looking forward to a working with a new video camera, the Panasonic 24P, which shoots 24 frames per second, just like film. “It’s the future of the industry,” he predicted.
Pictured: James Avalon and Sunny Lane.
