Paige Walker Puts Personality Up Front

Paige Walker Technologies, debuting at Internext here this week, has grabbed attention on the trade show floor by offering Webmasters an innovative new way to add personality to their sites – quite literally.

Simple and engaging, “Page Walkers” are avatars so real they seem to live and breathe onscreen. The characters are created by filming live actors against a “green screen” and then converting the footage via Paige Walker Technologies’ proprietary process into live-action spokesmodels who come to life at key moments during a user’s interaction with a Web page. They can be used to explain concepts, walk users through forms, encourage “lookers” to become paying customers, and in many other ways.

In fact, according to Paige Walker President Anthony Nunno, the roles Page Walkers can play are limited only by the imagination of their employers. He thinks marketing pros will be enchanted by the product’s potential to generate revenue in compelling new ways.

Tech types and page designers will appreciate the product’s underlying technology: Page Walkers are small files that “ride” on top of a Website in the form of a single line of HTML inserted into the page on which they are destined to appear. As the user’s Web browser loads the page, the special Paige Walker code draws the elements that compose the avatar from their resting places on the server and display them without the use of any plug-in media player. The result is a walking, talking attention grabber.

Page Walkers can be created from any human being and are surprisingly reasonably priced. For more information and a demonstration, log on to www.paigewalkertech.com.